I laughed when my friend Rosemary recently called me an expert in social media. I am not. I’m simply more comfortable with social media than many people our age. Rosemary and many of my friends spend thousands hiding the gray
I keep hearing that you need to have video on your site, but then I see yet another schmuck reciting a clunky script into a web cam. Please, I grew up on television. I expect better. At least adjust the
If you’d like to learn the secret to pulling ideas out of your head and onto the page, read my book, Write Like You Talk–Only Better, now available on Amazon and here. Learn more or check out the first chapters.
I have never been a private person, partly in rebellion against my parents’ insistence on presenting perfect family portraits, a reflection of the times. Yet, when I decided to go public about my history of addiction, I worried the reaction
Don’t you hate it when you realize you don’t follow your own advice? Don’t you get frustrated when you figure out what looked good yesterday is actually crap? That happened to me this week after I’d written a story about
When I was a girl, I lived in the shadow of my younger, smarter brother Brian. Brain, as some of us called him, was the top student not only in our school, but also the county and possibly the country.
We keep hearing that social media use has to support our strategic objectives. Still, it’s difficult to resist the lure of shiny new platforms, even for hyper-focused Graham Machacek, director of marketing communication and business development at Volunteer Canada. Graham
Just as gray is the new black for fashionistas, so storytelling has become the new social media for corporate communicators. Book after book, from The Tipping Point to Made to Stick, insist that we tell stories. Microsoft has even created a
The following post comes from a draft for the new introduction to the second edition of my book, Write like you talk–only better. Do you recognize yourself or people you know in any of the scenarios? Provide me with feedback and